Kobe Jones Blog

The Japanese look at salt very differently from the rest of the world. In western cultures, salt is often associated with high blood pressure, increased heart risk and hypertension. But in Japan salt is considered sacred, and is an integral part of everyday life. Japanese people believe salt is cleansing, and a preserver of purity. In the purification rituals of misogi (a similar concept to baptism), salt is used to

Yuzu is a Japanese citrus fruit that is currently making waves in the culinary world. Back in 2013 it was deemed the “world’s new superfruit” by The Daily Mail, who predicted it would one day become as popular as oranges. While that premonition is yet to come true, it certainly is gaining popularity in the Western world. Yuzu is valued for its highly aromatic rind, and because its juice is

Seeing the term Kobe beef on a menu stirs up lots of excitement, with the Japanese doing an excellent job at marketing the elusive meat. Kobe beef is like black gold caviar. Like aged Chateau Margaux wine. Like hand-rolled chocolate truffles. In other words, it’s expensive, highly sought after, and a status symbol.